losangeles | Head of Consumer & Brand Marketing in Baldwin Park, CA

Head of Consumer & Brand Marketing

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  • $80,020.00 - 144,170.00 / Year *
  • 4700 Benham Ave
  • Baldwin Park, CA 91706
  • Full-Time
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Responsibilities

  • Develop, support and build a world-class consumer marketing team by investing in and hiring excellent people, supporting them in their careers, and with advocating for the resources and infrastructure to scale the organization
  • Be a champion for the consumer and generate quantitative and qualitative insights to influence product strategy, product positioning, and product launch strategy
  • Develop and implement integrated global marketing and advertising strategies and programs to drive consumer awareness and adoption and brand activation
  • Work effectively with and consistently influence company leadership and cross-functional teams, including Marketing Research & Analytics, Media Buying, and Creative
  • Successfully manage a budget to drive impact and ROI through marketing programs
  • Minimum Qualification

  • 15+ years of experience launching & scaling consumer apps or products, and activating and building consumer brands
  • Demonstrated experience in analytical online and offline marketing
  • Experience working with local and international media and creative agencies
  • Demonstrated experience in building and scaling teams, influencing cross-functional teams, and being part of a leadership team
  • Preferred Qualification

  • MBA or other advanced degree
  • Passion for or experience with global mobile technology products and brands in emerging markets


  • * The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.